I believe these posts will engage the viewer for a few reasons. Firstly, there is a buyer incentive for fall. I think the promotional deal will help draw in new customers and revive old customers as well. Secondly, by showing posts of our dogs playing and having fun at the hotel we are drawing in viewers wanting to have their dog(s) engage in similar activities. Thirdly, by placing meme's and wishing everyone happy holidays we are showing a bit our personality (people like that) as well as enjoying a good laugh on their news feed! So, I feel these posts will engage with the audience in a manner that not only intrigues them to our business but provides comedic relief for fellow pet lovers. 
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